Nspir is founded by Sarah Wills Carlsson, with the purpose of providing services and products to inspire individuals and organizations.

Sarah Wills Carlsson is something of a Renaissance woman with passion for engineering, management, psychology, and culture, who is still learning about who she is and seeking the best ways to fulfil her personal mission:

“To positively impact our world, its people, and our planet and leave them slightly better because I existed.”  

She has formal education in electrical engineering at Northwestern (BSEE 1996) and engineering management at Stanford (MS-MS&E 2000) and spent her first twenty-two years in the automotive industry with the same company, on a senior management career trajectory.

In 2015, she decided to start her own company with the goal of focusing her energy on the aspects she loves most:  to lead, teach, and develop others.

The majority of her time has been consulting with a single customer in Gothenburg Sweden, where she has worked in project and engineering management roles to build, recruit, and develop an organization and together with her Chinese and international colleagues be a part of creating the outstanding new brand, Lynk&Co.  In addition to her consulting work, she has also developed and led training in individual and team development, combining her experience in industry, university education, and additional certifications in Myers-Briggs Type Indicator (MBTI), Belbin Team Roles, the Integrated Model for Group Development (IMGD) and Group Development Questionnaire (GDQ), and Miki Island, experiential learning according to IMGD.

After relocating to Columbia, SC, USA due to her husband’s international assignment, she is expanding her training globally to include training, workshops, and individual coaching for mental and physical well-being. As she believes in a systems approach to problem solving, in 2017, she added customized nutritional coaching through the German Metabolic Balance program in order to be able to provide her clients with full mind and body solutions.

Having previously lived in the Sweden and Germany, Sarah loves the Scandinavian life with sailing and skiing, and the Scandinavian concept of “mys (Swedish) or hygge (Danish)”, which involves bad weather, a warm fire, and peaceful home activities. Having worked regularly with more than ten countries and travelled to more than 30, Sarah loves to travel and especially would like to engage in professional activities with interesting people and in interesting places.

With an interest both in environmental and economic sustainability, Sarah designs and creates original products for her brand SEW & Knot Co.  While production is not at scale at the moment, some of her products are available for sale in Lysekil at Outdoor West.

Finally, photography has been a passion of hers since childhood.  Her pictures of her travels around the world can be seen on Instagram @nspirphotography and are also available for purchase in Lysekil at the book store or Outdoor West, or online via Picfair.


MSc Engineering Management, Stanford University

BSc Electrical Engineering, Northwestern University

Hast Utveckling Konsten att Coacha (The Art of Coaching)

Hast Utveckling Medvetat Ledarskap (Conscious Leadership)

Hast Utveckling Personligt Ledarskap (Personal Leadership)

MBTI Foundation:  MBTI Certification

Metabolic Balance:  Certified Coach for USA and Sweden

Belbin Team Roles Certification

GDQ High Functioning Teams Certification

Compassion Institute:  Compassion Cultivation Training

Topics of interest: – Value of coaching (share my story of coaching leading to career transition) – Intercultural and Interpersonal interactions – Conflict management – Building teams and organizations – Organization cultural change – Managing organizations through restructuring / Transformational Leadership – Gender impacts – Choosing Reaction (overcoming Stimulus/Response) – Choosing Happiness/Positivity – Expatriation / Repatriation – Stress and Anxiety:  Techniques for Managing – Postpartum Depression – Work/Life Integration/Balance – Talent Management – Recruiting – Self Esteem Issues – Emotional Intelligence, and Applications to Leadership – Career Changes – Scandinavian Way of Life (Mys/Hygge)